Doubao Creative Design Handbook: From One Reference Image to an Editable Set of Designs

Enter the canvas, reuse references, edit details, choose styles, write prompts, make images and videos, and check deliverables across 19 project types.

By 豆包09-30 ·

A product image may need to become both a detail page and an ad. Event information may need to become a poster, social cards, and an entry guide. That used to mean moving material between several tools and files. The upgraded Doubao Creative Design brings the brief, references, generated results, and revisions onto one canvas: describe the task in chat, compare directions on the canvas, refer to an existing image, select an area to revise, then extend the same visual system across deliverables.

Start with a small assignment: bring one reference image and the information that must remain exact. Make a key visual first, then extend it into a detail page, social image, or video on the same canvas. This guide covers entry points and operations, visual direction, then deliverable plans, adaptable prompts, and complete result galleries for each project.

What the upgrade changes: four capabilities and their uses

  1. Infinite canvas: keep sources and options together. Spread out reference images, concepts, and generated results to compare them side by side and manage several pieces for one brand. Before delivery, check that versions have not mixed product appearances, fonts, or colors.
  2. Editable design: revise parts after generation. Select and adjust text, colors, layout, or a local object, such as a fragrance bottle or its headline. Test edits to critical copy, prices, dates, and chart labels, and check whether the exported file stays editable.
  3. Seedream 5.0 Flash: explore long images and visual styles. Select it in the canvas model menu and compare directions. Check whether the model is available to your account and whether its speed and detail meet the project's needs.
  4. A design aware Agent: connect a set of deliverables. Carry one set of requirements from understanding the brief and planning through image, video, and series production. Check every part of the plan against the brief and confirm the outputs actually match.

Together, the practical method is to organize the material first, then produce related outputs in sequence. “Make a nice picture” does not tell the system which text cannot change or what the next poster must share with the first.

Step 1: Open a canvas from Work mode

Both routes start in “Work”: open the skills page and create a canvas, or select the “Creative Design” skill in the input area and submit a task to create one automatically. Interfaces can change; look for “Work,” “Creative Design,” and “Canvas” instead of relying on a fixed button position.

Two ways to enter the canvas

01 | Create one from the skills page

From a Work task, open the skills page and create an empty canvas. This suits projects where you want to arrange material before writing the brief.

Create a canvas from the Work skills page

02 | Create one by submitting the brief

Select the “Creative Design” skill in the Work input, write the task, and submit it. The canvas appears with the task. This route suits a brief that is already clear.

Select the Creative Design skill and submit a task to create a canvas

Arrange references and generation on the same canvas

03 | Spread out the material

Place the brief, references, logo, and existing packaging applications together. Zoom and compare them, then mark the product appearance, wording, and colors that cannot change.

Arrange references, concepts, and chat side by side on the infinite canvas

04 | Choose the image model

Look for Seedream 5.0 Flash in the generation area's model menu before submitting an image or long image task. Availability depends on your account's current menu.

Select Seedream 5.0 Flash in the generation area

05 | Reuse a reference quickly

Click the image you want to reuse to bring it into the input, then specify something like: “Use the left image's palette and the right image's product shape.”

Bring a reference image into the task input

06 | Edit quickly

Select the object and generation area you want to change. Say exactly what to change and what to preserve so a local revision does not recreate the whole image.

Select a local area for editing

07 | Generate quickly

For a related set of images, select product photos and other references together, generate the next concepts, and place the results back on the canvas to compare consistency.

Select several product images and generate another concept

Test whether the design is really editable

08 | Edit layers

Select the bottle or text layer in the fragrance design. Try moving and adjusting it separately to see whether the object can actually be manipulated on its own.

Select the bottle or a text layer in the fragrance design

09 | Change text directly

Select a text layer and change the headline and its arrangement. Before delivery, also test prices, dates, and chart labels, then check whether the exported file remains editable.

Change text and layout directly in the fragrance long image

A brief you can adapt

@创意设计. I need [deliverables and dimensions] for [project/product]. My target readers are [audience], and I want them to [action]. Preserve [product appearance/event time/price/brand mark] exactly as supplied. Use the reference only for [composition, color, or texture]; do not copy its people or text. Show [number] directions on one canvas and explain the use of each. After I choose one, make [key visual → derivative pages/short video → editable files]. At each step check the wording, dimensions, visual consistency, and source requirements; flag uncertain information first.

This brief identifies the goal, references, deliverables, fixed elements, and acceptance criteria. After uploading material, use @创意设计 for images and series work, and @创意视频 for video. Specify Seedance 2.5 at the video stage if needed.

Step 2: Pick a visual direction before detailing it

Use these 20 style groups as a direction finder. Combine subject + style + palette + specific elements instead of dropping in a style name alone. A bakery might call for pale sky blue, cream white, a dog chef, bread, and thick brush lettering. A brand trend report is better served by oversized sans serif titles, a grid, and editable charts. The four swipeable galleries correspond in order to the 20 directions below.

  • 01 | Retro futurism × Memphis geometry × soft focus clay 3D: dark charcoal with colliding pink, cobalt, mustard, mint, and orange; frosted glass ribbons.
  • 02 | Retro pop paper cut collage: coral, lemon yellow, black, white, and gray; people, glasses, flowers, starbursts, and print grain.
  • 03 | Street graffiti abstract graphics: black and white with thick bright red frames; hand drawn lines, waves, geometric symbols, and elements breaking the grid.
  • 04 | Street graffiti comic clippings: electric blue with bright yellow; exaggerated heavy type, diagonal grids, and date labels.
  • 05 | Pastoral farm stickers: grass green, creamy beige, and white; lawns, line drawn farmers, and wavy stickers.
  • 06 | Ecological 3D lettering: grass green, black, and white; fuzzy turf letters and delicate flowers.
  • 07 | Japanese retro café comic: creamy white, brick red, and black; very heavy condensed titles, figures in line art, and coffee cups.
  • 08 | Minimal black and white street drawing: strong contrast; distorted handwritten type, groups of people, and generous whitespace.
  • 09 | Graffiti with retro print texture: bright cobalt with black and white; bubble letters, offset shadows, barcodes, and worn grain.
  • 10 | Playful minimal hand drawn type: yellow, black, and white; staggered letters, two O's as eyes, and organic shapes.
  • 11 | Retro digital collage: off white paper, black and gray, yellow and pale cyan; cut out letters, address bars, and keyboards.
  • 12 | Retro office CRT: deep blue, bright yellow, black, and old computer beige; monitors, sticky notes, keyboard, and mouse.
  • 13 | Childlike paper cut craft: warm yellow, orange red, sky blue, and grass green; palettes, dachshunds, scissors, and paper edges.
  • 14 | Eastern Zen light and shadow: muted beige, gray brown, and warm white; fan windows, tree shadows, bird silhouettes, and whitespace.
  • 15 | Retro Mac pixel interface: creamy white and black; dot matrix lettering, a smiling computer, and window title bars.
  • 16 | Contemporary Chinese calligraphy editorial: gray white, ink black, and vermilion; giant cursive strokes, dry brush texture, and seal stamps.
  • 17 | Soft inflatable 3D type: textured white paper, black, and periwinkle; rounded dimensional letters with thin background type.
  • 18 | Playful hand drawn baking: pale sky blue, cream white, and caramel brown; dog chefs, bread, and rolling pins.
  • 19 | Stone inscription rubbing: bone white, stone black, and rust brown; weighty carved letters, missing ink, and stone particles.
  • 20 | Magazine clipping editorial: ivory, ink black, and dark vermilion; serif cut out titles, architectural fragments, and plant slices.

How to choose: start with the information task. If readers must spot a date or price immediately, prioritize type and hierarchy. If the goal is mood, give texture, photography, or drawing more space. Mix palette, materials, and elements from these styles as needed, but do not stuff all 20 directions into one image. Once chosen, reuse the same marks, colors, and type hierarchy in every derivative; attractive individual images can still fail as a coherent set.

Step 3: Complete deliverables by scenario

Read each case in one place: see the role of each asset and what to inspect, adapt the prompt, then swipe through the full result set. Video cases can also be played. The names, times, places, and figures in these example prompts reproduce concept projects; replace them with your own documents and check them item by item for a real project.

Products, commerce, and ads: fix the product before extending the shots

01 | Product detail page and TVC

Lock the product reference first, then expand it as “key visual → feature detail → lifestyle scene → ad shots.” The same item's appearance, colorway, and selling points must carry across formats.

  • Phone: use dark product photography to show the body, camera module, and orange side key. Explain features on the detail page. Make a 15 second TVC with close ups and rapid transitions, ending on “nubia Z80 Ultra.”
  • Glasses: confirm the silhouette and three colors—tortoiseshell tea, transparent gray, and obsidian black green—before making still lifes, scenes with women and men wearing them, and a roughly 30 second city ad. Check the frame shape and color against the product image in every shot.
Prompt to adapt

@创意设计. Make a premium set of product images, a key visual, and feature images for a detail page from [product reference image]. Keep the product shape, color, marks, and confirmed selling points consistent. Show [number] visual directions first, then produce [formats and dimensions].

@创意视频. Use the same product image and selected visual direction to make a [15 or 30] second ad. Plan “product close up → use/wear scene → feature shot → brand end card”; describe transitions and musical beats. Keep the product shape and wording consistent in every shot.

For the phone, specify minimal dark photography, the camera module, and orange key. For the glasses, supply the silhouette and three color references before extending the design to models and city shots.

Phone TVC: body details, camera shots, and the final product name create a fast rhythm. Check the slogan and product information before commercial use.

Glasses ad: city, people, product close ups, and a closing line form a 30 second sequence.

02 | Food motion graphic ad

The 15 second cookie ad uses warm apricot, dark chocolate, real cookies, cream white packaging, and white chalk lines. Chocolate pieces and drawn lines drive transitions; the product and pack only come together at the end. A useful prompt specifies the opening element, how an ingredient becomes the next shot, when the pack appears, and the closing line, rather than merely asking for a “premium food ad.”

Prompt to adapt

@创意视频. Use Seedance 2.5 to make a 15 second food motion graphic ad called “FROM CHOCOLATE TO COOKIE.” Keep a warm apricot background, cream white pack, real baked cookies, dark chocolate chunks, white chalk lines, overhead still life photography, and consistent hard light shadows. Let the ingredients themselves drive every transition. Keep the frames clean, precise, and playful; show the packaging and confirmed closing line at the end.

Cookie ad: ingredients, packaging, and white hand drawn lines carry the transitions.

03 | Headphone brand concept ad

This is also 15 seconds, but uses another motion language: off white paper texture, warm slow shutter city photos, heavy condensed black type, a strict grid, and sound wave lines. Text moves from NOISE to SIGNAL before floating headphones appear. Build a brand mood board first, then plan how text and photography intersect. Check that font, dividers, and whitespace follow one system shot by shot.

Prompt to adapt

@创意视频. Make a 15 second visual ad for a music headphone brand, themed “FIND YOUR SIGNAL.” Draw on experimental music magazines, modernist graphic design, and brand motion graphics: off white paper, warm slow shutter city photography, extra condensed heavy black type, a strict grid, hairline dividers, and generous whitespace. Alternate photographs and 2D type animation. Let the sound wave move from NOISE to SIGNAL, then end with a clear product shot of the headphones.

Headphone concept ad: paper texture, sound waves, city photography, and large type share one grid.

Talking head ads and short dramas: align the person, product, and script

04 | Overseas UGC talking head

Four vertical videos of about 15 seconds follow “selfie opening → bring product close to camera → demonstrate or taste it → closing invitation.” The action differs by product:

  • Serum: show the glass dropper, dispense onto a hand, then apply to the face.
  • Gummies: show the pink bottle, pour out a red gummy, and taste it.
  • Cold brew: hold up the black coffee can in a kitchen, drink, then turn the label toward the camera.
  • Sunscreen: show the SPF 50+ pack, squeeze out cream, and apply it.

When reusing the format, specify the creator's demeanor, location, pace of speech, shot order, and final action separately. Only use efficacy and label claims in skincare, nutrition, and sun protection videos after checking the actual package and compliance documents.

Prompt to adapt

Use @创意视频 with Seedance 2.5. Treat my uploaded product photo as the only product reference and generate a natural UGC talking head sales video for an overseas audience. It should resemble a real creator's TikTok or Instagram Reels product share, not a TVC or polished commercial.

Show a friendly young creator abroad, filming a phone selfie or light handheld shot in a real living space and addressing the camera. The delivery should sound like telling a friend about a recent find: casual and conversational, with natural pauses and small expressions. Avoid reading ad copy or exaggerated livestream selling.

English speech structure: short everyday hook → introduce the product naturally → show it → mention one or two genuine visible or reasonable features → simple use demonstration → personal impression → light CTA. Do not invent facts absent from the image or add unverified effects, ingredients, prices, discounts, or certifications.

The product's shape, packaging, logo, colors, and proportions must match the reference. The creator may bring it near the lens for details, then move it back while speaking. Use mostly medium close shots with one or two brief product close ups. A few jump cuts are fine, but keep an authentic casual feel.

Use natural everyday settings such as a bedroom, bathroom, kitchen, living room, or desk, lit mainly by window or ordinary indoor light. Keep slight handheld movement, real skin texture, and a lived in atmosphere. Avoid cinematic lighting, slow motion, levitating products, 3D effects, elaborate transitions, or a blockbuster look.

The result should feel like a genuine creator recommendation ready to post on TikTok or Reels: credible, relaxed, and grounded in daily life. It should feel like a real share before it feels like a sales pitch.

The four talking head videos show, in order, the serum, gummies, cold brew, and sunscreen.

05 | AI short drama

For “卧底心动令” (Undercover Heart Order), prepare a title poster and character images of “顾总” (President Gu) and Lin Wan. Then use @创意视频 with Seedance 2.5 to plan episode one. The roughly one minute video develops their relationship through an office, a coffee handoff, and close shots.

Fix the characters' identities, outfits, first episode conflict, locations, and closing hook before generating shots. During review, check continuity of faces, clothes, actions, and relationships. Listen to the finished dialogue and correct its subtitles; do not copy an automatic transcript unexamined.

Prompt to adapt

@创意视频, use Seedance 2.5. Based on the poster for “卧底心动令” and character images of President Gu and Lin Wan, plan the story and script for episode one, then generate a vertical short drama of about 60 seconds. First list the characters' identities, clothes, locations, first episode conflict, what each shot does for their relationship, and the closing suspense beat. Keep both characters' faces, outfits, and positions continuous during generation. Supply dialogue subtitles for checking after delivery.

Social posts, long images, and events: split the information in reading order

06 | Xiaohongshu images for a city event

Extend one reference into three vertical images with distinct jobs:

  1. Cover: tell people what the event is and make them stop scrolling.
  2. Highlights page: answer “Why go?”
  3. Guide and action page: collect the time, place, and how to join.

The three can share colors and headline style, but must do more than change a title. Each needs its own information task.

Prompt to adapt

Use @创意设计 to create an event long image for Xiaohongshu and social distribution. Reference avant garde magazine collage, urban cultural event graphics, and youthful editorial design. Give it strong design, playfulness, and information hierarchy. Avoid a stiff traditional commercial poster. Generate it on the canvas and lay it out in HTML.

  • Event: “城市漫游研究所” (City Stroll Lab)
  • Subtitle: “把周末还给自己” (Give Your Weekend Back to Yourself)
  • Supporting English title: CITY STROLL LAB
  • Positioning: a city lifestyle event for young people, combining a market, exhibitions, talks, interactive installations, live music, and city stroll check ins. The tone is artistic, relaxed, and exploratory, inviting photos and social sharing.

Event facts

  • Dates: 2026.10.24—2026.10.25
  • Hours: 11:00—20:30
  • Venue: Shanghai West Bund Dream Center, riverside lawn area
  • Tickets: free admission; some workshops require reservations
  • Organizers: WEEKEND LAB × CITY WALK CLUB
  • Partner platforms: Xiaohongshu / City Research Institute / West Bund Lifestyle Festival

Part 1: cover key visual

Make the oversized “城市漫游研究所” (City Stroll Lab) title the focal point. Pair it with “这座城市，适合边走边看，也适合边逛边停。” (“This city is made for walking, browsing, and pausing along the way.”). Add the dates and location: 2026.10.24—10.25, Shanghai West Bund Dream Center. Build a strong avant garde collage with layers of green city aerials, blurred streets, lawn texture, or map grids. Add playful graphics, lines, arrows, sticky notes, hand drawn marks, small labels, and colored dots so it feels like an event publication young readers would save.

Part 2: event highlights

Show four highlights as modular social cards or collage columns. Use an offset editorial rhythm rather than rigid rows.

  • Highlight 01 | City stroll routes: “From the lawn to the riverside, exhibition pavilion to old warehouse, discover weekend fragments as you walk.” Details: four recommended walking routes / 12 check in stops.
  • Highlight 02 | Weekend inspiration market: independent brands, craft stalls, illustration products, lifestyle objects, and limited pop ups. Details: 80+ stalls / 30+ independent brands / limited collaborative items.
  • Highlight 03 | Public art and interactive installations: make an exhibition something people can walk into, pause at, photograph, and join. Details: six interactive installations / three immersive art projects.
  • Highlight 04 | Sunset music: as evening arrives, the lawn and riverside become a relaxed live venue. Details: eight musicians or groups / performances from 17:30 each evening.

Part 3: practical guide, photo spots, and useful information

Mix on site recommendations, a map, and social photo spot information in a richer collage.

Visual references: editorial collage; urban cultural event graphics; a youthful lifestyle magazine; a hybrid of collage poster and visitor guide.

Palette: olive, lawn, and forest greens as the base, with bright yellow, orange red, sky blue, and white accents. Vivid without becoming gaudy; avoid conventional bright red and purple or corporate blue.

Visual elements: grids, map lines, arrows, handwritten notes, dots, sticker labels, torn paper edges, sticky notes, Polaroid frames, city icons, lawn shapes, illustrated symbols, and slightly aged paper. A few UGC photo cards can resemble social screenshots or an inspiration collage, while the whole remains clean and ordered.

Layout: the content is dense but must not feel chaotic. Give it richness, flexibility, and breathing room. The cover title is largest, highlights next, practical information third. Modules may be offset and imperfectly aligned to create movement and exploration.

07 | WeChat coffee explainer long image

Split one explanatory subject across ten pages: cover, morning comparison, adenosine signal, caffeine occupying the receptor, onset, half life, individual differences, afternoon intake and sleep, hidden caffeine, and summary. Start with a daily situation, then explain the mechanism and timeline, and return to a decision about drinking coffee.

With a consistent layout, check what question each page answers and how it links to the previous one. For real science communication, independently verify the caffeine mechanism, timing, and health advice. A designed infographic is not evidence.

View the complete long image

Prompt to adapt

Use @创意设计 to create a continuous long image for the science WeChat account “日常科学局” (Everyday Science Desk). Article title: “一杯咖啡，到底能让你清醒多久？” (“How long can one coffee really keep you alert?”). Subtitle: “喝下去 20 分钟开始起效，但它可能在你身体里待上 10 个小时。” (“It starts working 20 minutes after you drink it, but may stay in your body for ten hours.”). Series: “每天一个生活科学问题・VOL. 12” (“One Everyday Science Question a Day · Vol. 12”). Explain in a continuous downward read how caffeine affects the brain, when it begins to work, how long it remains in the body, and why afternoon coffee might affect sleep. Make it one continuous science long image. Use minimal black and white street style hand drawn illustration: pure black and white contrast, freely distorted handwritten headlines, thick lined figures, flat color blocks, and everyday objects such as bags, ice cream, and cats. Use horizontal groups of people and ample whitespace for an easygoing urban feel.

The “20 minutes” and “ten hours” in this sample headline are design input; verify them before publishing a real science explainer.

08 | Recruiting social post and multi platform covers

“Doubao Delivers an Offer” starts with a blue and white scrapbook collage and a key visual of Doubao handing over a blue envelope. Extend this into a vertical recruitment poster, Xiaohongshu cards, Bilibili and YouTube covers, and a banner. The long image runs from “Your Offer, Delivered by Doubao” into four cards: offer notice, résumé preparation, interview encouragement, and first day wishes, then ends with action information.

Assign a job to each of the four cards before changing formats. Recompose the headline and character for a horizontal cover; do not simply crop the vertical image. Keep the same blue and white identity and core copy on each platform.

Prompt to adapt

@创意设计. Design a vertical “豆包发放 Offer” (Doubao Delivers an Offer) recruiting poster, a Xiaohongshu post set, a banner, and Bilibili and YouTube video covers. Use a consistent fresh blue and white palette, scrapbook cutouts, and offset paper layers. Doubao holds a blue offer envelope and alternates between holding a sign, reading a résumé, and cheering on applicants. Make the main headline bold blue, body copy dark blue, and important words underlined in hand drawn red.

At the top write “你的 Offer，豆包来派送” (“Your Offer, Delivered by Doubao”), “把热爱写进简历，让机会奔向你” (“Put your passion into your résumé and let opportunity find you”), and “YOUR NEXT CHAPTER.” The four cards, in order, contain: ① “叮！你有一份心动 Offer” (“Ding! An offer you will love”), “每一份认真，都值得被看见” (“Every sincere effort deserves to be seen”), “带上你的好奇心，一起开启职场新篇章” (“Bring your curiosity into a new career chapter”), button “查收你的 Offer” (“Open your offer”); ② “简历准备好，机会接得住” (“Prepare your résumé to meet opportunity”), “把经历讲清楚，把亮点写出来” (“Explain your experience and make your strengths clear”), “让你的闪光点，成为面试的开场白” (“Let your strengths start the interview”); ③ “面试别紧张，豆包来加油” (“Do not worry about the interview; Doubao is cheering”), “认真表达，大胆提问” (“Speak clearly and ask boldly”), “让每一次交流，都更靠近心动岗位” (“Let each conversation bring you closer to the role you want”); ④ “下一站，入职快乐” (“Next stop: a happy first day”), “愿你奔赴的，是喜欢的工作” (“May you find work you love”), “愿你的努力，都有好消息回应” (“May your efforts receive good news”). End with “好机会，正在向你招手” (“Good opportunities are calling”) and “和豆包一起，开启新的可能” (“Open new possibilities with Doubao”).

Complete the long image and four standalone cards first; then recompose the horizontal covers and banner. Do not crop the vertical design directly.

09 | Wedding invitation

Add the actual wedding reference photo, generate two illustrated invitations, and compare the couple, composition, and text placement side by side on the canvas. Once the style is chosen, fix the couple's names, dates, times, and venue before changing decorative details. One wrong character can make the invitation unusable.

Prompt to adapt

Use @创意设计 to turn my uploaded photo into a vertical, long, hand drawn doodle wedding invitation. Reference black marker lines, innocent little illustrations, a relaxed layout, and a mix of scrapbook and poster. Make it playful, warm, cute, and designed, not a traditional luxury invitation or a stiff formal notice.

Theme: WEDDING INVITATION.

Couple: groom 周予安 (Zhou Yu'an), bride 林知夏 (Lin Zhixia); optional English: YUAN & ZHIXIA.

Key visual: a simple hand drawn couple standing together at the center. The groom wears a suit; the bride wears a dress and veil and holds a small bouquet. Keep them simple and charming with childlike lines, not realistic. Surround them with hearts, flowers, stars, fruit, arrows, handwriting, and small decorative marks. Use pale cream paper texture; a small disco ball, heart, or rays above can add movement.

Headline: large “WEDDING” at the top, smaller “INVITATION” below. Middle names: “周予安 × 林知夏 / Yuan & Zhixia.” Supporting line: “诚挚邀请你来见证我们的幸福时刻” (“We warmly invite you to witness our happy moment”) and “We are getting married!”

Time and schedule: lay it out in two columns or playful staggered sections like a handwritten timetable, but keep it clear. Welcome dinner: 2027.05.16, 18:30 PM, Welcome Dinner, St. Regis Shanghai Jingan. Wedding day: 2027.05.17, 10:00 AM Guest Arrival, 10:58 AM Ceremony, 12:18 PM Wedding Lunch, St. Regis Shanghai Jingan, Grand Ballroom, Level 3.

Dress code: include a cute illustrated “着装建议 / Dress Code” area. Suggested text: “Semi Formal”; wear light, beige, gray, or other low saturation colors; “We hope you can join our wedding feeling relaxed and elegant.” Simple male and female icons and color swatches may show the palette.

Additional warm lines: “带着笑容来就可以啦！” (“Just bring your smile!”) and “希望你和我们一起，度过温柔又热闹的一天。” (“We hope to share a warm and lively day with you.”)

Venue detail: St. Regis Shanghai Jingan, 1008 West Beijing Road, Jing'an District, Shanghai. Optionally note: “Please enter through the hotel's main entrance; check in is outside the Level 3 ballroom.”

Closing: “期待与你相见 / Save the Date 2027.05.17” (“We look forward to seeing you”) or “See you at our wedding!”

Design: a vertical long image with all invitation information but enough space. Make it feel like a hand drawn poster or scrapbook, with relaxed Chinese and English type. Use mainly black and white with small lemon yellow, pale pink, and light gray accents. Keep paper texture and rough cute lines, and make every detail legible. It should feel warm, personal, and designed rather than like a hotel banquet notice.

10 | Creative résumé

The personified résumé for the Doubao app uses cream and black, dot matrix type, a smiling Macintosh, and window controls. List résumé modules—profile, experience, abilities, and data—before turning them into an early computer interface and then an animated HTML résumé. The interface is a mode of expression; verify any claims and numbers about the actual product.

Prompt to adapt

@创意设计. Make a substantial personified résumé for the Doubao app in a retro pixel and early computer interface style: cream with pure black, jagged dot matrix text, a line drawn smiling Macintosh, window title bars, control icons, and fine monochrome frames. Arrange the profile, experience, abilities, and data in readable modules, then extend them into an HTML résumé. Flag all copy and numbers about actual product experience for verification first.

Brand and web: test whether the identity works on real materials

11 | Bakery visual identity

BAOBAO Bread begins with a dog chef and hand drawn bread as its mark, pale sky blue, cream, caramel brown, and coarse brush type. Extend the same language to paper bags, cups, stickers, storefront, and homepage key visual, then organize a visual identity presentation.

Judge the direction at several sizes and on several surfaces: can the cup and sticker still be read when small, is the storefront noticeable from a distance, and does the homepage still look like the same shop? Do not approve a logo solely from its enlarged version.

Prompt to adapt

@创意设计. I am opening a concept bakery called “BAOBAO Bread.” Design its complete visual identity in playful retro hand drawn baking style: pale sky blue, cream, and black, accented with caramel brown; a dog chef, bread, rolling pin, loose curled lines, coarse brush lettering, and irregular black outlines. Show logo directions first, then extend the chosen system to paper bags, cups, stickers, storefront, homepage key visual, and an identity presentation. Keep it recognizable when small and when seen from far away.

12 | Lifestyle brand homepage

Turn the reference's exaggerated headlines, collage color blocks, model shots, and product information into a website first screen and vertical page. Define the brand key visual, place categories, products, and campaigns, then provide a next action. These images establish a visual direction; a real website still needs separate checks for navigation, mobile layout, legibility, and accessibility.

Prompt to adapt

Use @创意设计 to design the homepage for a contemporary lifestyle brand. Draw on independent fashion sites, magazine editorial layouts, collage posters, and youthful street fashion graphics. It should show a strong point of view without feeling stiff or like a standard ecommerce template. Make it bold, relaxed, and fun, with handmade collage, handwritten annotations, stickers, and street fashion energy.

Brand: MELLOW CLUB. Positioning: an independent lifestyle brand for people aged 20–30, offering light retro styling, relaxed colorful everyday outfits, and some humor. Seasonal theme: CALL ME IF YOU GET LOST. Collection: SPRING / SUMMER 2026. Products: knit cardigans, graphic T shirts, baseball caps, canvas totes, casual shorts, and low top sneakers. Keywords: playful / colorful / relaxed / nostalgic / everyday style.

Include a first screen, large brand manifesto, new collection introduction, category links, featured products, lookbook, short brand copy, subscription area, and footer. Use an oversized first screen headline such as “CALL ME IF YOU GET LOST” or “SHOW YOUR WORLD,” model and outfit photography, and handwritten notes. Insert collection copy such as “A new season, a new story. Inspired by dreams, nostalgia, and the things that make life a little more colorful.” Show TOPS / BOTTOMS / ACCESSORIES / FOOTWEAR categories. Feature four to six product cards, each with image, name, and price. Make the lookbook read like magazine spreads with outfits and mood shots. Finish with a relaxed subscription line such as “no spam, just flowers.”

Use giant heavy headlines, asymmetric layout, photo crops, collaged blocks, sticky notes, handwritten arrows, doodle lines, fluorescent marks, circled highlights, and paper texture. Base colors: cream, pale sky blue, pink, grass green, and black, with fluorescent yellow or vivid pink in small areas. It should browse like a fashion zine, not a rigid corporate site. Type may overlap imagery and modules may shift or weave together, but hierarchy and reading must remain clear.

Avoid both a conventional minimal luxury site and a standard Taobao product page. Emphasize brand attitude, content rhythm, and memorable visual ideas. The result should feel like the homepage of a young independent fashion brand, showing products and expressing its worldview.

Recruiting, reports, and lessons: the more complex the design, the firmer the source material

13 | Offline recruiting long image

“Geek Creative Games 2027 Campus Recruiting” is made at a 750 × 1875 roll up banner ratio. Before layout, fix six sections in order:

  1. Recruiting theme and the Game Designer / Lead Game Artist roles.
  2. Company profile and scale figures.
  3. Duties and candidate requirements for each role.
  4. Mentorship, project work, team, and growth opportunities.
  5. Brand stance: “Do not just play worlds; come build them.”
  6. Work location, application email, and a reserved QR code area.

Only after the information structure is fixed should you compare a black and neon green pixel arcade direction with a cobalt graffiti print direction. The roles, email, place, and scale claims such as “five released products” and “80 million+ players” come from the project materials. Verify them for real recruiting, and never generate a fake QR code that appears scannable.

Prompt to adapt

@创意设计. Use my [recruiting information] to lay out a 750 × 1875 vertical recruiting long image in HTML. The six sections are recruiting theme, company introduction, roles and requirements, benefits of joining, brand stance, and application details. The roles are Game Designer and Lead Game Artist. Make one retro pixel arcade version in charcoal, white, and fluorescent green, then another retro street graffiti print version in cobalt, black, and white. Check every character of the roles, location, email, and scale figures. Reserve space for a QR code without inventing one.

View the complete recruiting brief

14 | High school history open lesson plan

“The Industrial Revolution and Modern Society” is a 12 page, portrait A4 teaching information set for an open lesson. It aims to move students from knowing inventions such as the steam engine to using evidence to explain changes in production, social structure, and the modern world. Sections cover textbook analysis, student baseline, objectives, difficult points, teaching process, historical sources, discussion, homework, and reflection.

The teaching line is question → historical evidence → causal explanation → multidimensional evaluation. Black, orange, and blue information cards and timelines carry dense content. Verify historical facts, curriculum requirements, and the one period teaching flow before checking type size on an A4 print. The deliverable is a usable lesson plan, not an Industrial Revolution promo poster.

Prompt to adapt

@创意设计. Lay out a teaching information set for the high school history open lesson “The Industrial Revolution and Modern Society” in HTML, close to portrait A4. It is for teacher presentation and peer review, so information density is high but hierarchy clear. Organize 12 pages around textbook analysis, student baseline, objectives, key and difficult points, teaching process, sources, class discussion, homework, and reflection. Use timelines and information cards to support a causal account of “technology → production → society → world.” Ensure content, historical sources, and the one period lesson flow are accurate before applying a black, orange, and blue visual system.

View the complete lesson materials

15 | Youth trend report long image

The “2026 Youth Brand Content Trends Report” uses ten pages for the cover, main finding, five trends, platform differences, recommendations, and closing page. The trends address polish to authenticity, selling points to emotion, grand narratives to specific moments, watching to participation, and brands speaking like people. Oversized sans serif headlines, street photography, horizontal bars, and keyword graphics connect the pages; headlines, data, legends, and labels should remain editable.

The project materials cite an “online survey N=3,200” and “interviews N=48,” and visual pages use percentages such as 73% and 68%. These are inputs for a design project, not independently verified research findings. For a real report, bind each chart to the approved data table and check denominators, dates, sources, and footnotes.

Prompt to adapt

@创意设计. Lay out [trend report materials] in HTML as an editorial ten page long image. Use huge bold sans serif headlines, minimal body text, horizontal bar charts, scatter marks, and keyword graphics. Headlines, figures, labels, and legends must be editable. Images should show young people's street life, music, candid city scenes, subcultures, UGC, art, and fashion; avoid cheap corporate stock photos. Make the main finding, five trends, platform differences, and recommendations a continuous reading path. Every number must match the approved data table.

View the complete trend report materials

Game concept design: one asset set must explain the world and its space

16 | Game environment concept board and promo video

“Throne of Ashes” is a dark fantasy theocratic royal city. First express a world once sacred but now collapsing as common rules for architecture and light: Gothic spires, bridges, sanctuaries, ruins, cold gray, and highlights of old gold. Then build layers:

  1. Main scene at the top: establish the city's scale and atmosphere.
  2. White model axonometric and top down map in the middle: explain the spatial relations of sanctuary, palace, square, coronation platform, outer wall, lower city, clock tower, secret path, and final altar.
  3. Five key zones: relic hall, palace ruins, broken bridge outer city, cemetery arcade, and abyss altar.
  4. Four black and white studies below: explore outer city streets, sanctuary interior, abyss ritual, and storm tower.
  5. Assemble a horizontal presentation board and cut a concept promo video of about 20 seconds.

The acceptance question is whether the buildings in the main image follow the same spatial logic in the map, zone images, and video, not merely whether each picture feels impressive.

Prompt to adapt

@创意设计. Use HTML to lay out an Environment Concept Board for “Throne of Ashes,” not a single ordinary poster. Put the dark fantasy royal city main scene at the top; an axonometric white model, top down level map, and main paths in the middle; scenes of the relic hall, palace ruins, broken bridge outer city, cemetery arcade, and abyss altar around them; and four black and white studies of outer city streets, sanctuary interior, abyss ritual, and storm tower below. Keep architecture, cold gray and old gold lighting, and level space consistent. Once chosen, use @创意视频 to cut the same environment assets into a promo video of about 20 seconds.

View the complete environment brief

17 | Game character concept portfolio

“Wilderness Roadside Inn” first imagines an inn that appears only at night to lost travelers. It then builds a complete character portfolio around Ruby Vale, a 16 year old courier. She rides a cobbled together small motorcycle to carry letters and secrets. Her design should show rebellion, quick thinking, and wear from travel.

The portfolio has three layers: a narrative hero image above places her in the inn and road environment; character studies in the middle show front, back, side, silhouette, and head close ups; details below cover happy, suspicious, smug, angry, unimpressed, and afraid expressions, plus courier bag, key, goggles, envelopes, motorcycle, and action studies. Fix warm red, vintage yellow, and denim blue, then compare hair, belt bag, boots, and personality across images.

Prompt to adapt

@创意设计. Use HTML to lay out a Character Concept Portfolio Page for “Wilderness Roadside Inn,” not a single full body illustration. Center it on 16 year old courier Ruby Vale in an American road adventure illustration style. Put a narrative inn image at the top; front, back, and side views, silhouette, and portrait in the middle; six expressions, courier bag, key, goggles, envelopes, cobbled together motorcycle, action sketches, and palette below. Preserve the same character's red hair, goggles, layered outfit, and travel worn look in every asset.

View the complete character brief

Print pieces and poster series: map the information before making the visuals

18 | Fragrance and vintage market trifold brochures

Both brochures begin with the reading order of all six panels after folding. Plan visuals only after that. A spread can read correctly when flat yet begin on the wrong panel when folded.

余温 AFTERGLOW: fragrance trifold
  • Brand and bottle: an original concept brand with the series line “人离开以后，气味还在” (“After people leave, their scent stays”). Fix the flat rectangular transparent bottle, short dark wine red cap, and small cream label first.
  • Three scents: “午后空椅” (Empty Chair in the Afternoon) with pear, white tea, and cedar; “雨停之前” (Before the Rain Stops) with violet leaf, iris, and musk; “散场以后” (After the Crowd Leaves) with black pepper, rose, and sandalwood.
  • Six panels: brand and hero bottle on the cover, brand story on the introduction panel, one scent on each of three inner panels, and sizes and prices on the back. Full size 30mL, concept price ¥268; 2mL × 3 discovery set, concept price ¥68. Do not draw the two bottle sizes the same.
  • Delivery check: make editable outer and inner spreads and a 3:4 Xiaohongshu presentation layout. Inspect each panel in the real folded order.
“把春天穿身上” (Wear Spring): vintage market Z fold
  • Paper and content: outer and inner sides of a landscape A4 Z fold about vintage stalls, clothing upcycling, and outfit exchanges.
  • Continuous visual: daisies growing from a denim pocket, a striped shirt becoming hills, and a red shoelace crossing the folds so the image connects when folded.
  • Event details: the concept market is set for April 18–19, 2026, 11:00–19:00, at “春日旧仓” (Spring Old Warehouse), with free admission.
  • Delivery check: put event facts where they are easy to find after folding and label the event clearly as a concept.
Prompts to adapt

@创意设计. Use HTML to turn [余温 AFTERGLOW brand materials] into editable outer and inner spreads for a fragrance trifold and a 3:4 Xiaohongshu presentation layout. Think independent fashion magazine: wine red velvet, amber glass, close up pear skin, and smoky gauze. Contrast an oversized cropped bottle with restrained fine type. Assign the brand, three scents, sizes, and prices to the six panels. Follow the supplied bottle shapes and scent notes, and do not invent efficacy claims.

@创意设计. Make editable outer and inner sides of a landscape A4 Z fold for the fictional vintage market “把春天穿身上” (Wear Spring). It should feel like a fashion mini zine cut apart and sewn together: daisies from denim pockets, a striped shirt becoming hills, a red shoelace crossing the folds; clothing tags, stitches, film photo fragments, tomato red, denim blue, and old paper white. Include vintage stalls, clothing upcycling, and outfit swaps; April 18–19, 2026, 11:00–19:00; “春日旧仓” (Spring Old Warehouse); free entry. Label it as a concept market.

View the complete fragrance brand materials

19 | Music festival poster series

“失眠频率” (Insomnia Frequency) is a fictional independent urban night music event. Deliver six separate 3:4 posters, assigning each a clear information task first:

  1. Key visual: event name, “把夜晚调到同一个频率” (“Tune the night to one frequency”), date, time, and venue.
  2. Lineup: six fictional performers and their styles, with a clear reading order for names.
  3. Schedule: doors at 17:00, performances from 18:00 through 02:00 the next day. Do not mislabel the date after midnight.
  4. Theme stage: “夜航舞台” (Night Flight Stage), with shows from 22:00 to 02:00 the next day.
  5. Tickets: early bird ¥128, presale ¥168, door ¥198, and pair presale ¥298. Explain that both holders of a pair ticket must enter together. Ticket purchase details are to be announced; do not make a fake QR code.
  6. Entry guide: east warehouse entrance, electronic ticket check, water, rest, storage, and advice for returning late at night.

All six share the fictional date October 16, 2027 and venue “回声码头 · 3 号仓库” (Echo Pier · Warehouse 3); performers and venue are fictional. The brief requests film nightscapes, motion trails, large handwriting, and fluorescent green and purple. The generated six posters lean toward blue and orange night scenes, so the palette does not fully match the brief. Treat that gap as an acceptance item instead of presenting the requested palette as achieved. Review each poster alone to ensure a reader can do the job assigned to it.

Prompt to adapt

@创意设计. Make six separate vertical 3:4 posters for the independent music event “失眠频率” (Insomnia Frequency); do not combine them into a collage. The event is a late night urban show featuring dream pop, indie rock, and electronic music. Use night wandering, film photography, motion blur, large handwritten type, and colliding colors. The six pieces are key visual, lineup, schedule, Night Flight Stage, tickets, and entry guide. Share the event name, date, venue, and identity, but recompose each around its own information. Do not add real artist portraits, addresses not supplied, QR codes, or meaningless foreign text. Check every ticket price, time after midnight, and entry instruction character by character.

View the complete six poster brief

Finish with this acceptance checklist

  1. Source facts: use approved project materials for product appearance, names, dates, prices, addresses, and character settings. Verify figures that appear real.
  2. One consistent visual system: view the key visual, detail pages, social pieces, video, and print side by side; compare marks, colors, type hierarchy, characters, and product shape.
  3. One clear information task per piece: the key visual attracts attention, a detail page explains features, a schedule says when, and an entry guide says how to get in. Do not force everything onto one poster.
  4. Editable means you can edit it: open and change text, chart labels, prices, dates, and layers, then inspect the export. Being editable on the canvas does not guarantee an editable delivered file.
  5. Review video shot by shot: check continuity of people and products, lip sync and voice, subtitles, transitions, and end card information.
  6. Check the destination: read vertical images on a phone, the website on a desktop, and brochures at print size. Small type, cut off edges, or unusable QR codes and CTAs mean another canvas revision.

To try Creative Design, fill in the test application form. Eligibility and the models and editing features available to you depend on that form and the current product interface.

Practical takeaway

Scroll through the Markdown, then copy and adapt it to your team.

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Editorial note
Prepared from the Feishu page and its attached images, videos, and files; example figures and concept projects have not been independently verified.
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